What is the idea, how is it innovative to your business?
How was the idea implemented within your business?
How has the idea impacted upon the business?
Community Award
How was the need identified and how did your company become involved?
How is your business involved and what is is its role?
How has the local community, eg. A school or club benefited as
a result?
Growth Business Award
How does your business fit into the marketplace?
What is your business' financial figures year on year?
(This information will be treated as confidential)
What are your plans and targets to date?
What did you do to achieve the growth?
What are your targets for the future?
New Business/ Product Award
When was your business/ product formed?
Produce an S.W.O.T analysis together with a brief business plan.
How has your business performed against your business plan?
What plan does your business have for the next three years?
Retail Award
Provide an outline of your business. Who is your customer base and what makes your business special?
What is the internal staff perception of your business?
What is the customer perception of your business?
Provide details of your customer care plan.
Training & Staff Development
Demonstrate how training links to your business objectives.
Submit your training plan, with resources, costs and monitoring.
Specify the training and development actions taken.
Show what systems you use to evaluate the training.
Provide examples of how training has benefited staff.
Provide examples of the business improvements gained from training.
Explain your future training plans and their reasons.
Green Award
Describe how you have made your business sustainable or improved its environmental performance, either through a new product, service or initiative.
How has this impacted on your business, staff, customers or suppliers?
How were the results measured?
What was the motivation to become more sustainable and how do you intend to develop your organisation as an environmental champion?
Best Use of Technology Award
Provide details of the technology used.
Describe how it was applied in your business.
Demonstrate how the employment of the technology has improved productivity, new business achieved, new markets or customers gained, or new products developed.
Customer Service Award
What is your customer care policy both internally and externally?
How does this differ from the competition?
Provide a brief case study example.
Outstanding Young Person Award
State position in the business and describe relevant outstanding achievements to date.
How has the person impacted upon the business?
What is the perception of peers, subordinates and customers?
Business Person of the Year Award
State position in the business and describe relevant achievements to date.
How has the person impacted upon the business?
What is the perception of peers, subordinates and customers?
Diversity in Business Award
Demonstrate how you effectively promote your commitment to diversity.
Provide a clear internal strategy that reflects diversity from within the workforce and your customer base.
Demonstrate how your development of staff is fair, effective and non-discriminatory.
Demonstrate how you have achieved close ties with your local community to ensure recruitment of skilled resources from a variety of backgrounds.
Demonstrate general adjustments in the workplace which reflect the individual needs of a diverse workforce.
Marketing Award
The company must have successfully delivered a campaign or initiative to promote a product/service/business and will include one of the following:
A fully co-ordinated campaign
A pioneering or creative marketing initiative
A creative concept used in individual media (eg. Advertising, marketing, website etc.)
Business of the Year
Show how your business plan has grown in line with or beyond the levels stated in your business plan.
Show examples of how your business has been innovative within its field of operation and how it separates you from the competition.
Give clear indication of what your unique selling point is and how you communicate this message to your audience.
Demonstrate how your company has embraced new technologies to gain a competitive advantage.
Show how through performance and efficiency you have increased inward investment in staff and resources.
Show how all the above has impacted upon your customer base.
Apprentice Award
Examples demonstrating an apprentices' commitment to personal development and progression through learning both at work and in their studies.
An apprentice who has demonstrated an outstanding contribution to the workplace which has resulted in measurable benefits to the business.
Examples of the entrant's inspirational qualities and overall character.
Please refer to the following guides for help with any queries you may have.
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