Anti-smoking film competition winner: “You inform other young people and you learn a lot yourself”

08:00 03 April 2013

Winner Chloe Wilson with T4 presenter Will Best at last year

Winner Chloe Wilson with T4 presenter Will Best at last year's awards ceremony. Picture: Mark Tillie

©mark tillie

Last year’s winner of the Deborah Hutton Campaign’s Cut Films competition, Chloe Wilson, talks to London24 reporter Sebastian Mann about her film to put young people off smoking, sitting on this year’s judging panel, and why she kicked the habit.

"Kids do have a lot to say on the matter and I don’t think they’re always heard"

Chloe Wilson

At first, 20-year-old Chloe Wilson thought entering the Cut Films anti-smoking competition would be a waste of time: “I did not want to enter purely because I thought I was not going to win - most people never win competitions.”

So it must have come as a shock when, not only did she win, but she came to represent the goal of the competition’s organiser, the Deborah Hutton Campaign, a peer-to-peer smoking prevention charity. While making her prize-winning film highlighting the very physical consequences of smoking, Chloe herself gave up smoking.

“It’s kind of like a sign isn’t it? You can’t be a hypocrite and make an anti-smoking advert and be a smoker yourself,” she says, confidently.

The Cut Films competition asks young people nationwide to make short videos aimed at discouraging their peers from smoking. In past years entries have been varied - from films showing teenagers self-harming in ways other than smoking (entitled “What’s the Difference?”) to one that uses Lego to illustrate the costs of the habit - and last year more than 70 young people submitted films.

This year the Deborah Hutton Campaign hopes in excess of 150 will be shot and entered - and Chloe’s on the judging panel.

“I was actually honoured to be asked because only less than a year before I was in the position of the candidates I guess,” she explains.

“Every single year I guess it’s a different style that people come out with and so it’s really interesting to see the dynamic ideas of young people.”

Children, she says, are often the hidden victims of smoking, when a parent’s habit has a passive health cost or can provoke a child’s nagging concern that their parent is recklessly damaging their health.

“Kids do have a lot to say on the matter and I don’t think they’re always heard.”

Behind Chloe’s idea, an understated film called “Liquid” which shows how smoking leads to a build up of tar in your lungs (above), was a desire to create something distinctive. “I actually did see a lot of the other entries and they were really good but they were kind of a bit morbid. So I thought I’d do something different,” she says. Instead of focusing on the mere fact that tobacco seriously affects your health and can kill you, Chloe opted for “something more representative of the problem”, illustrating one of the specific consequences.

On the judging panel this year, Chloe says she’s looking for something similarly dynamic. “I guess they have to stand out – they have to be something different. Not just: ah, she’s a smoker, tar comes out of her mouth, and then that’s the end of it.” She’s after something she insists you would watch “voluntarily”.

But this competition is not just about winning. Currently a student at Lambeth College, Chloe’s keen to pursue a career in the media, and just taking part in Cut Films was a way to gain some relevant experience. This September she’s off to university to study digital film and creative media.

What’s more, for Chloe taking part had health benefits - learning about the effects of smoking led to her quitting. “I suppose it’s a win-win situation,” she concludes, “you inform other young people and you learn a lot yourself.”

So what would she say to others considering entering this year?

“I would say that there’s nothing to lose and it’s for a good cause - even if you convince one person, one young person not to start, then I guess your efforts have not been in vain.”

Related articles

Latest Stories from SNAP.PA

Kendra got a hug from Jake, but the Twittersphere was unimpressed with her antics.

Read more

Their version of Sir Elton John’s Something About The Way You Look saw Only the Young voted off Saturday’s show.

Read more

Claudia Winkleman received a warm welcome and managed to hold off the tears as she returned to presenting Strictly Come Dancing.

Read more

Promotions

Gamucci is a global leader and premier brand of electronic cigarettes

Gamucci has an electronic cigarette tailored for every need! We have a range of both disposable and rechargeable electronic cigarettes suitable for all adult smokers. And for a limited time we’re offering up to 40% off.

Money saving Christmas gifts to add to your shopping list!

It’s nearly time to go on the hunt for Christmas presents, stuck on what to get for your nearest and dearest? We’ve picked out a selection of great deals to get you started and to help you save some pennies!

Protesters have been warned they are banned from setting up camp at the landmark.

John Cantlie features in the new IS video, in which he talks about a recent failed military attack.

From Britain First’s Facebook posts, you would assume they’d won the Rochester by-election. They didn’t, but they’re claiming it anyway.

At 100 years old, this was Ruby Holt’s first visit to the beach – and the first time she saw the ocean.

TOP Stories

Yesterday, 10:05
Fourteen people were injured in the blast at the Churchill Hyatt Regency Hotel in Portman Square

The Churchill Hyatt Regency hotel in Portman Square, central London, was rocked by a massive explosion last night.

Fri, 20:07
The statue of Nelson Mandela surrounded by security fencing in Parliament Square [Photograph by @OccupyLondon]

Around 40 protesters from activist group Occupy Democracy had a wet and windy night in Westminster as they attempted to ‘take back’ Parliament Square and ‘free Nelson Mandela’.

Fri, 17:23
World Champion Parkour athlete, Tim Shieff, leaps across a ledge in some naked free-running in central London (Picture: Beautiful Crime/Jason Paul)

What’s more daring than leaping across London rooftops and free-running atop buildings? Doing it completely naked, that’s what.

London Bloggers

Friday, November 14, 2014
Bird says back up your data

What happened after a friend of mine lost basically everything he’d created in the last 5 years:

Thursday, October 30, 2014
The Appilepsy team: Phil Efstathiou, Alex Telek , Clarence Ji, Miklos Molnar, Joran van Apeldoorn

In Tech City, things move fast. And sometimes erratically. Like phones in the pockets of people having epileptic seizures.

Friday, October 24, 2014
The 91-year-old gave the cyclist a wallop

After Baroness Sharples bragged about walloping a cyclist, London24’s cycling blogger AViewOfLondon has this to say...