Alton Towers’ ‘too scary’ egg rejected in London’s Big Egg Hunt - pictures

11:52 03 March 2012

Already rejected by a number of locations, the Alton Towers Resort

Already rejected by a number of locations, the Alton Towers Resort's Nemesis Sub-Terra egg was forced into eggs-ile when men in protective biohazard suits escorted it off London's Carnaby Street

© James McCauley

A giant egg promoting Alton Towers Resort’s new attraction has received a backlash for being “too scary” after going on display in London’s Faberge Big Egg Hunt.

The egg was created as part of the launch of the Nemesis Sub-Terra ride at the Staffordshire theme park.

Around 200 large decorated eggs, many designed by leading artists and celebrities, have been scattered around the capital in hidden locations.

The challenge is to spot as many of them as you can, but you may have difficulty finding the Alton Towers egg as it has been rejected by a number of sites and has yet to find a permanent home during the hunt.

The Nemesis Sub-Terra egg – based on an alien theme – was removed from Carnaby Street in the West End on Friday after it was deemed too distressing to be homed in one of the capital’s tourist hotspots.

Katherine Duckworth, spokeswoman for Alton Towers Resort, said: “The other eggs are all so beautiful and eye-catching, but that’s resulted in this nightmare of our ugly egg becoming excluded.

“Several of the locations called us at the last minute to say that our Nemesis Sub-Terra egg was just too repulsive for their area, even if it was hidden!

“Our egg was always supposed to be scary to represent the theme of the new attraction, but we never expected this kind of backlash.”

Related articles

Sign up for our news alerts today!

Our editors' picks for the day's top news delivered to your inbox or phone.

Sign up for email alerts Sign up for mobile alerts
1
2 3 4 5 6
7

Latest London news

Tuesday, August 4, 2015
A man was arrested today on terror charges at Stansted Airport (Picture: PA Images)

A 27-year-old was arrested at Stansted Airport today on suspicion of terror offences, while allegedly trying to leave the UK using false identity documents.

Tuesday, August 4, 2015
The Tube strike will be made a little sweeter for Londoners by some free chocolate (Picture: Cadbury)

New app Gett will deliver Londoners a bag of Cadbury Twirl bites to the office during Thursday’s Tube strike - completely free.

Tuesday, August 4, 2015
Fire crews gathered at the base of the Shard this lunchtime (Picture: Luke Geoghegan)

Around 100 customers were evacuated from levels 31, 32 and 33 of the Shard this lunchtime after a fire broke out in Europe’s tallest building.

Tuesday, August 4, 2015
The entire tube network is set to shut down for the second time in a month, from 6.30pm this evening until Friday morning

A series of August Tube strikes seems likely as the largest rail union calls for the night Tube’s September start date to be suspended indefinitely.

Tuesday, August 4, 2015
Martin Lowrence

A rapist who held a knife to his victim’s throat is facing jail - and was caught when he went to talk to police at the crime scene.

What is this?

Near You Now

Don't Miss...

Competitions

You could be zooming around a track of your choice!

Are you a competitive adrenaline junkie with a need for speed? Or looking for a fun family day out?

Read more
Get your hands on some fresh trainers!

Need some new shoes to head to work or some new heels for a night on the cobbles? London24 has teamed up with online retailer Sole Trader to offer £100 worth of shoes to one lucky reader.

Read more
Take in the stunning sites of London from the summit of the O2!

Up at The O2 has teamed up with London24 to give one lucky reader the chance to experience urban mountaineering this summer with an exhilarating 90-minute climb across the roof of one of London’s most iconic landmarks.

Read more