London Dungeon fright tests find French and Italians are biggest scaredy cats

11:22 07 June 2012

The London Dungeon scare testing. Photo: Mikael Buck

The London Dungeon scare testing. Photo: Mikael Buck

© Mikael Buck

Who would have thought it – the French and Italians have been revealed as the world’s biggest scaredy cats following research by the one of London’s scariest attractions.

London Dungeon biggest scaredy cat rankings:

1. France

2. Italy

3. Brazil

4. England

5. Scotland

6. Sweden

7. India

8. Hungary

9. USA

10. Germany

The London Dungeon wanted to see how different nationalities react to its gruesome shows so it commissioned ‘thrill engineer’ Professor Brendan Walker to conduct tests into the ‘scare thresholds’ of visitors and come up with top 10 rankings.

Stimuli such as live rats and maggot-infested meat were used to study people’s responses, including heart rate, sweat levels and facial expressions.

At the end of the research Prof Walker and his team concluded the French were easiest to frighten followed by the Italians and Brazilians.

Next came the English and Scots, with Americans and Germans proving to be much harder to scare.

Prof Walker said: “Most of the ratings are in keeping with what one might expect in terms of predicted national responses but there are some curve balls in there.

“I would certainly have anticipated that France, Italy and Brazil would come high up the list of most ‘scared’, but am surprised at some of the Anglo countries’ (USA, England and Scotland) relative ‘squeamishness’ – hardly in keeping with the stereotypes of the unshakeable British bulldog or Scotland the brave.”

The attraction is now using Prof Walker’s research and its own observations to classify its shows by nationality, with ratings reflecting cultural sensibilities as opposed to the more commonplace age classifications given for films and games.

London Dungeon general manager Ben Sweet said: “The results have enabled us to introduce an international rating system across our shows so guests know what level of scare they are in for.

“It will also be very useful for our team of actors, enabling them to ramp up or tone down the experience for different groups.”

Sign up for our news alerts today!

Our editors' picks for the day's top news delivered to your inbox or phone.

Sign up for email alerts Sign up for mobile alerts
1
2 3 4 5 6
7

Latest Stories from SNAP.PA

And if we don’t do something to help them, you might not ever.

Read more

There was shouting, there was swearing, and there was some serious voicing of opinions. It can only be the latest from the Celebrity Big Brother house.

Read more

We look at the big names in the world of sport, music, fashion, TV and film that most influence these islands.

Read more

Promoted content

Established in 1987, Tucci is one of the North's premier stores for branded clothing, footwear and accessories.

Save up to 70% on designer brands for Men and Women, including G-Star, Diesel, French Connection, Firetrap and many more….our sale is now on.

[Photo by Evening Standard/Getty Images]

It’s the new year and you’re looking forward to booking your summer holidays - but how do sunny getaways change when you’ve got children?

It’s easy to lose sight of how beautiful London is when you’re crammed into a commuter train. Let these flying Instagram users take you on a bird’s eye tour of London.

People have pretty good memories when it comes to the outstanding performance of a tub of lard on HIGNFY.

The UN ambassador unveiled IMPACT10X10X10, a new initiative to end gender inequality as part of the HeForShe campaign.

David Cameron and Tony Blair are among those paying tribute.

TOP Stories

Yesterday, 17:36
Kamran Amperipour sexually assaulted a 13-year-old girl travelling on a bus in Willesden Green

Two bus perverts who sexually assaulted a schoolgirl and a woman on London transport have escaped jail.

Yesterday, 18:28
The water main burst in between St Pancras and Farringdon

There are no Thameslink trains between Blackfriars and St Pancras tomorrow in both directions because of flooding between Farringdon and St Pancras, caused by a burst water main.

Yesterday, 16:57
One of the weapons was an AK-47 style assault rifle (Pic: Cpl. D.A. Haynes)

A mass fight in Bromley town centre in the early hours of this morning led police to discover a bumper haul of heavy-weight weaponry including a WWII machine gun, a rocket launcher and an AK-47 style assault rifle.

London Bloggers

Monday, December 22, 2014
Around 25 per cent of the population self-identity as having no religion yet still enjoy the fun of Christmas (Photo by Oli Scarff/Getty Images)

It’s Christmas time. We know this by the light-adorned streets, the mobility hazard posed by boxes of Quality Street, Roses and Celebrations in every supermarket’s entrance and, of course, the incessant radio-plays of Mariah Carey’s All I Want for Christmas Is You.

Thursday, November 27, 2014
The main room at the Museum of Comedy (Pic: Steve Ullathorne)

This week I visited the Museum of Comedy located at the corner of Museum Street and Bloomsbury Way in the crypt under St George’s Church.

Thursday, November 27, 2014
Bird Lovegod

I genuinely and honestly have only a slight problem when it comes to buying domain names.