Orient tie up new sponsorship deal with Samsung

16:29 18 April 2012

Orient

Orient's Dean Cox (left) and Scott Cuthbert model the club's new kit

Archant

O’s also welcome EA SPORTS as shirt sponsors

Despite their precarious league position, Orient have agreed a new sponsorship deal for next season with Samsung Electonics (UK).

They will become the new official club sponsor and the Samsung logo will appear on the front of the team’s home shirts and on the back of their away shirts.

The link-up with Orient will be Samsung’s third shirt sponsorship, joining the commercial packages at Chelsea and Swindon Town.

Leyton Orient chairman Barry Hearn said: “We are thrilled to welcome Samsung Electronics as our club sponsors for next season.

“We’re really looking forward to working with them.”

Andy Griffiths, managing director of Samsung UK and Ireland, said: “Samsung is committed to supporting football at every level in this country. We believe that the game can only flourish if the grassroots are properly nurtured.”

Video games publisher EA SPORTS have also agreed a shirt sponsorship deal and head of PR Shaun White said: “Our FIFA titles strive to deliver a truly authentic football experience by allowing fans to take control of all teams across the Football League and other divisions around the world.

“Each league is unique and it’s vital that we embrace those characteristics both in the game and in real life.”

The world’s largest online football store, Pro-Direct Soccer, will also have their logo on the team’s shorts.

Latest Stories from SNAP.PA

If you’re a football fan, you remember it. Now Kieron Dyer has let us know exactly why Bowyer turned on him that day.

Read more

Dominican-born designer captivated the world with stunning creations.

Read more

Lady Gaga read out a fan’s emotional letter on stage, before dedicating two songs to his late mother.

Read more

Promotions

AGA Living Subscription

Every issue of AGA Living magazine is packed full of celebrity AGA owner interviews, interior and design features, ideas to inspire your culinary imagination, mouth-watering recipes and inspirational shopping ideas.

Dojo gives you hand picked recommendations for events, places and activities in London

Tired of always hearing about some amazing event in London after its gone, missing out on the best activities? That’s where Dojo comes in.

TOP STORIES

Quizzes

Roy Keane  (Photo by Dean Mouhtaropoulos/Getty Images)

Roy Keane denied the world of more glorious beard action this weekend by shaving his famous chin hair off, however football is still littered with some impressive beards.

Read more
Guess the managers quiz

The managerial merry-go-round spins quickly these days so do you think you’ve got the knowledge to recognise the faces of all these football bosses?

Read more
Which London club play their home games at this stadium...? (Photo by Jan Kruger/Getty Images)

Do you fancy yourself as a football ground buff? Test your stadium knowledge with this brilliant quiz.

Read more