Orient tie up new sponsorship deal with Samsung

16:29 18 April 2012

Orient

Orient's Dean Cox (left) and Scott Cuthbert model the club's new kit

Archant

O’s also welcome EA SPORTS as shirt sponsors

Despite their precarious league position, Orient have agreed a new sponsorship deal for next season with Samsung Electonics (UK).

They will become the new official club sponsor and the Samsung logo will appear on the front of the team’s home shirts and on the back of their away shirts.

The link-up with Orient will be Samsung’s third shirt sponsorship, joining the commercial packages at Chelsea and Swindon Town.

Leyton Orient chairman Barry Hearn said: “We are thrilled to welcome Samsung Electronics as our club sponsors for next season.

“We’re really looking forward to working with them.”

Andy Griffiths, managing director of Samsung UK and Ireland, said: “Samsung is committed to supporting football at every level in this country. We believe that the game can only flourish if the grassroots are properly nurtured.”

Video games publisher EA SPORTS have also agreed a shirt sponsorship deal and head of PR Shaun White said: “Our FIFA titles strive to deliver a truly authentic football experience by allowing fans to take control of all teams across the Football League and other divisions around the world.

“Each league is unique and it’s vital that we embrace those characteristics both in the game and in real life.”

The world’s largest online football store, Pro-Direct Soccer, will also have their logo on the team’s shorts.

Sign up for our news alerts today!

Our editors' picks for the day's top news delivered to your inbox or phone.

Sign up for email alerts Sign up for mobile alerts
1
2 3 4 5 6
7

Latest Leyton Orient news

Upheaval expected at Leyton Orient

Monday, May 18, 2015
Leyton Orient celebrate Chris Dagnall's goal at Swindon on the final day of the season (pic: Scott Heavey/EMPICS).

Out-of-contract players set for exit?

Jabo Ibehre celebrates after scoring for Leyton Orient against Bristol Rovers on the final day of the 2007/08 campaign - it would turn out to be his last appearance for the club (pic: LOFC)

Forward discusses return he is making to his old club at the end of the month

Ryan Hedges celebrates scoring for Leyton Orient against Yeovil (pic: Simon O'Connor)

Swansea City attacker discusses loan at Brisbane Road, why O’s got relegated and the fans

O's boss Fabio Liverani (pic: Simon O'Connor)

O’s correspondent George Sessions looks back on the Italian’s time at the club and explains his downfall

Highbury Stadium (Photo by Shaun Botterill/Getty Images)

Test your knowledge of famous football stadiums with this tricky quiz.

Breaking News

Friday, May 22, 2015

There are severe delays on the Central Line after a woman was hit by a Tube train.

Read more

Don't Miss...

Competitions

You could take in stunning views of London over brunch at the Sky Garden

Celebrate lighter, brighter days with the chance of winning an indulgent brunch for two with a bottle of bubbles at Darwin, the cool and casual brasserie 36 floors up at Sky Garden.

Read more

What is this?

Near You Now