West Ham boss compares Joe Cole to ex-Bolton star Jay-Jay Okocha

08:30 05 January 2013

Joe Cole. Photo: Barrington Coombs/PA

Joe Cole. Photo: Barrington Coombs/PA

PA Archive/Press Association Images

Sam Allardyce is confident he can get the best out of new West Ham signing Joe Cole, as he did with Jay-Jay Okocha during his time at Bolton Wanderers.

Cole put pen to paper on an 18-month contract at his boyhood club West Ham yesterday, and is expected to make his second debut for the club against Manchester United this afternoon.

The 31-year-old’s career stagnated following his 2010 switch to Liverpool but Allardyce believes his track record for reviving veteran stars at Bolton can do the trick once again with Cole.

Quizzed on the subject, Allardyce joked: “Did you see Jay Jay Okocha?

“Well there you go then,” he added. “He was that good they named him twice.”

Skilful Nigerian midfielder Okocha, once the most expensive African footballer of all time, became a hero at Bolton during a four-year stint under Allardyce starting in 2002.

And Allardyce believes there are similarities between him and Cole.

“Yes, there are [similarities],” he said. “They’re creative players and I think that creative players like him [bring] entertainment [with] them.

“You’ve got to use them to their major strengths,” he added.

“It’s about us giving him as much of the ball, particularly in the opposition’s half, as we can.”

Explaining how he goes about turning things around for underachieving players, Allardyce said: “The first thing is, do they want to [improve]?

“When you speak to a player and you look them in the eye when you talk to them, then you find out whether they want to.

“And if they don’t then you don’t sign them.

He continued: “Feeling wanted and feeling important as a footballer is a key part to how you’re going to perform.

“The way you approach each game mentally is going to determine whether you can reproduce your motor skills and the skills that you’ve got.

“If you’re not psychologically right you cant produce the skills that you have.

“If you feel comfortable, you feel confident and you like the environment that you’re working in, then those skills will come out in abundance.

“So that’s what we’ve got to try and do.”

Related articles

Latest Stories from SNAP.PA

You might want to un-see some of these creepy creations.

Read more

It’s deforestation, but not as you’ve seen it before.

Read more

One student’s efforts to raise money and awareness this Remembrance Day has split the public – some love them while others loathe them.

Read more

Promotions

BT Home Smart Cam

When I was first told by my boss that I would be doing a review on the BT Smart Cam 100 I didn’t quite know what to expect. Before even looking at the product I was picturing it as nothing more than a web cam with a fancy name.

AGA Living Subscription

Every issue of AGA Living magazine is packed full of celebrity AGA owner interviews, interior and design features, ideas to inspire your culinary imagination, mouth-watering recipes and inspirational shopping ideas.

TOP STORIES

Quizzes

Arsene Wenger and Jose Mourinho go head to head (Photo by Shaun Botterill/Getty Images)

Football managers are either deified or chastised, depending on results and they are some of the most famous faces in the country.

Read more
Roy Keane  (Photo by Dean Mouhtaropoulos/Getty Images)

Roy Keane denied the world of more glorious beard action this weekend by shaving his famous chin hair off, however football is still littered with some impressive beards.

Read more
Do you fancy yourself as a football ground know-it-all? Try our devilishly difficult quiz!

How well do you know your football stadiums? This brand new quiz from London24 will seperate the men from the boys...

Read more
West Ham legend Paolo Di Canio features in London24's Hammers history quiz. Picture: Shaun Botterill/Getty Images

Test your knowledge of West Ham’s history with this fun quiz from London24.

Read more

West Ham Transfer News

Southampton's Jay Rodriguez (Photo by Clive Rose/Getty Images)

Catch up with the latest transfer news and gossip from around the web with our handy round-up.

Read more
Jermain Defoe has had two seperate spells with Spurs (Photo by Ian Walton/Getty Images)

Former Tottenham and West Ham striker Jermain Defoe has confirmed that QPR manager Harry Redknapp was keen to sign him in the summer.

Read more
Andy Carroll during a West Ham United training session (Photo by Simon Watts/Getty Images)

West Ham co-owner David Gold has revealed that Andy Carroll could be back in the Hammers first team squad in two weeks’ time.

Read more
Chelsea's Didier Drogba celebrates with his team-mates (Photo by Mike Hewitt/Getty Images)

London24 Sport takes a look back at some of the biggest talking points from another thrilling weekend of Premier League action.

Read more

Here is a round-up of today’s best transfer stories from around the web:

Read more